PATHS music

We’ve been off the radar for quite some time but just had to do a quick music-related post about new indie electro pop artist, PATHS who has just launched with her debut release, Neoprene. Having always played in a band or as part of a duo, Jules decided to go solo and produce a body of work based around guitar and synth, backed up with a light show as part of her live performance.Prior to the single release PATHS music video was premiered in CLASH magazine and followed by a public release on Spotify, Apple Music and all the usual outlets. Her debut single received music reviews in...

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New GAIQ – Google Analytics Individual Qualification Certification Test Guide

Most of the GAIQ (Google Analytics Individual Qualification) certification test guides you will find online are wrong, that’s because Google Analytics (and the certification programme) have had several updates to the test over recent years and the majority of online guides are now inaccurate. My previous test was taken back in 2011 (see certificate) and as such was very out of date . I recently decided to re-certify and whilst researching the new GAIQ I found a lot of out-of-date information. Some of which could very easily trip you up if you were not prepared…so I thought...

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Spiderhousepr Take A Break

This is just a short post to let you know that, due to a large workload and involvement in a number of exciting startups, spiderhousepr are taking a break and will not be taking on any new clients. We know this might sound like an unusual decision, however we feel it is important to continue to serve our existing clients and put 100% effort into the startups… rather than taking spiderhousepr to the next level, which would involve a great investment of time. We apologise for any inconvenience this may cause and wish you the best of luck in your...

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Facebook Business Pages Changes : You Need To Know About These…FAST!

We all know Facebook make continual changes, however last week they announced some of the biggest changes ever seen in terms of business pages; we are all moving to timeline!Firstly, the next few months (June 2012) will see FBML completely phased out. Everyone knew it was coming, however it seems as of April its days are done!Moving on to the most recent announcements…especially those surrounding timeline & business pages (which give you ONLY 30 DAYS BEFORE CHANGES ARE MADE SITE-WIDE!).Once you “upgrade” to the new system there are some important things regarding your...

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Digital Marketing Job : Belfast Northern Ireland

Astute Labs – School App Kit (Job Opportunity) Astute Labs, a software start-up that is selling its products around the world and ready to grow dramatically, is looking for a Sales and Marketing leader. Based at the Northern Ireland Science Park, Belfast, a vibrant community of digital, science, and technology businesses, with excellent facilities, Astute Labs creates innovative solutions for businesses who want to publish information to their stakeholders through as many web devices as possible in the simplest and most cost effective way, particularly focussed on...

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Change Twitter Name : Should You? I Did!

I’ve been thinking of doing this for some time…changing the spiderhousepr Twitter account over into my personal account, but I never got round to it until now. You may wonder why I wanted to do this, there are a number of reasons but the main one is that spiderhousepr on Twitter was more me than the business; You’ll see random tweets about music, charity, technology, food & Belfast – not really relevant to spiderhousepr as a digital marketing agency (sure, there were penalty of relevant tweets too; social medial WordPress, interesting stats etc!). I’m also...

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Christmas Holidays & Happy 2012!

Considering we haven’t blogged for a long time, this is a rather lame update, regarding Christmas holidays. We’ve been busy little bees ourselves and sometimes time just gets the better of you; we’ll try to do better in the new year! Spiderhousepr Christmas Holidays Spiderhousepr will be closed from lunchtime (GMT) on 23rd December and will return to the office on Tuesday 3rd January 2012. No doubt there will be a little bit of internet action in between…but not much as the diary is jam-packed with trip away from Belfast; the west coast of Ireland,...

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Using Facebook Places (& other check-in sites) to Drive Local Business – Part 2

In the first part of this series, we went through the process of getting familiar with Facebook places to help better understand how the check-in works. Today, I want to expand a bit on that to show you how you can actually use the check-in as incentive for customers to visit your location. We’ll also dig into two other players in the check-in market. This will prepare us for the final few parts of the series, where we’ll talk about Groupon style deals, and new media integration. Why the Check-In Works People check-in for two reasons: 1.  Because we love to talk about...

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